Jake Minch Merch

Listening to great music gets me inspired. I dreamt up some conceptual merch for one of my favorite artist, Jake Minch. His sound leans more folk, so I wanted to evoke a sense of warmth and coziness through the graphics. I used his self-penned lyrics as text on two of the pieces. The script font also evokes a handcrafted feel in terms of his original lyrics. I developed apparel, accessories, and posters.